Luluk Rosyidatul Umah. MODEL EKUITAS MEREK (BRAND EQUITY) BERBASIS KEPERCAYAAN SANTRI DAN WALI SANTRI KAJIAN FENOMENOLOGIS DI PESANTREN. Proceedings ICEM [Internet]. 2025 Dec. 18 [cited 2026 Jun. 27];3(2):52-70. Available from: https://ejournal.uimsya.ac.id/index.php/picem/article/view/4659